STUTTGART -- Daimler AG plans to bring out six new Mercedes models with electric powertrains between 2018 and 2024, according to Automobilwoche, a German sibling publication of Automotive News.
The plan -- much larger than previously reported -- focuses on SUVs and crossovers, with compacts and sedans also in the works.
But Daimler will not establish an independent subbrand for these vehicles, as has been widely reported. Instead, company sources say a clearly recognizable product family delineated by a striking design and nomenclature is envisioned.
In July, Daimler trademarked the names EQ, EQ Boost, EQ Inside and Generation EQ for Europewide use.
This month at the Paris auto show, Mercedes is to unveil a concept, likely based on its GLC crossover, with a range of 320 miles on one charge.
This summer, Daimler product development chief Thomas Weber announced that by 2020 Mercedes aims to achieve six-figure sales of electrified vehicles, including plug-in hybrids.