Skoda's Kodiaq large SUV, unveiled last week in Europe, could spearhead the Czech brand's entry into the U.S.
The Volkswagen Group unit revealed in June that it is considering selling cars in the U.S. and has said it will decide late next year. The Kodiaq would be a key product in a U.S. lineup, according to German press reports.
Skoda is examining the market potential of regions where the brand is not represented, including North America, a spokeswoman told Automotive News Europe.
The Kodiaq is Skoda's first large SUV and its first model to offer a seven-seat option.
"With the Kodiaq, we are striking out in a new direction and opening up new markets," Skoda CEO Bernhard Maier said in a statement.
The SUV is to have its public debut on Sept. 29 at the Paris auto show.
The Kodiaq will go on sale in Europe early next year as a rival to vehicles such as the Ford Edge, Nissan X-Trail and Hyundai Santa Fe. At 185 inches long, it is built on VW Group's MQB architecture that underpins a number of models across the group, including the VW Tiguan.
The Kodiaq was previewed by the Vision S concept in March at the Geneva auto show.