Web developer Aaron Rosenthal knows all about the wonders of online matchmaking.
The tech maven found his girlfriend through the popular dating app Tinder, which uses the data it gathers to match people up. The system, Rosenthal says, will work for you if you let it.
Now Rosenthal, 40, is applying that matchmaking mindset to the car business with a vehicle research app called Wyper — which he likes to tout as “Tinder for Cars.”
Wyper, which collects information on user likes and dislikes to tailor the experience, lets car shoppers swipe through images of new and used vehicles gathered from more than 29,000 dealership sites across the country.
It also draws on sources such as eBay Motors and other private listings to fill out a database of more than 2 million cars. The app, which allows consumers to list their own vehicles as well, only displays listings from reputable sources that are directly selling their own inventory.