FRANKFURT -- Lamborghini may have caught the electrification bug after all.
The company is studying the plug-in hybrid drivetrain from its Asterion concept car, or maybe a turbo engine, as a second powerplant offering in the upcoming Urus crossover, CEO Stephan Winkelmann told Automotive News during the auto show here.
"What we are looking into for the Urus SUV is if we have a second engine in a car then it will be the Urus, and if it's a second engine it could be a plug-in hybrid," Winkelmann said. "It depends on how clever we are in terms of cost, volume and the [Urus] program."
The Urus shares a platform with the Bentley Bentayga. Lamborghini will reveal the Urus in 2018 and put it on sale that year, though its initial powertrain has yet to be finalized, Winkelmann said.
Adding a crossover not only gives Lamborghini more wiggle room to meet global emissions and fuel economy rules, but opens the door to powertrain options it wouldn't consider on its supercars.
"The SUV is a car which is daily drivable," Winkelmann said. "So it's not about pure performance. It's about drivability. It's about the handling. It's about comfort. So there could be a turbo engine and there could be hybridization."
Lamborghini hopes it will sell about 3,000 Uruses a year globally, Winkelmann said.
The Asterion concept has a 5.2-liter V-10 engine paired with three electric motors and a seven-speed, dual-clutch transmission. Lamborghini executives initially hinted they were looking at the Asterion for production, but Winkelmann said last week the concept is only a technology demonstrator.