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How Audi, BMW, Mercedes boost Europe share while protecting premium-ness
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Audi cars parked at a dealer in Eching, near Munich. Audi is Europe's top-selling premium brand and, like BMW and Mercedes, consistently outsells some mass-market rivals such as Fiat, Citroen and Toyota in the region.
(Reuters)
September 07, 2015 05:00 AM
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