BMW has focused on its i subbrand for the last several years, striving to become a leader in green cars and lightweight vehicles with carbon fiber.
The carbon fiber know-how is being applied to BMW's main lineup, starting with the redesigned 7-series sedan that goes on sale later this year.
With the 7 series, BMW is again concentrating on high technology and playing a bit of catch-up on semiautonomous features. BMW executives used to pooh-pooh self-driving features, saying that owners of their cars wanted to drive them and weren't interested in vehicles that could drive themselves.
But the brisk sales of the Mercedes-Benz S class -- with its high-tech features -- over the 7 series have proved them wrong. BMW sales in the United States have grown, making it the No. 1 luxury brand here for the last two years. But sales of the higher- volume 5 and 6 series have dropped.
BMW will address other lineup gaps. It doesn't have a compact car to compete with the Audi A3 or the Mercedes-Benz CLA. That won't change until 2017, when the all-new 1-series sedan arrives.
Ditto a full-size crossover, a segment BMW eschewed and now wants to enter with the X7, due around 2019.
Its i cars are niche vehicles; a volume model called the i5 that can compete with the Tesla Model S is due in 2018.