FCA US eked out its 60th straight monthly sales gain in March, with a 1.7 percent increase to 197,261. But the Jeep brand, a big reason for FCA's successful run, is not only still streaking but still racking up big monthly percentage gains.
Jeep sales rose 23 percent to 71,584, a one-month record for the brand. It was the first time Jeep sales have gone over 70,000 since last May, when the brand topped that milestone for the first time.
Jeep has now reeled off 18 straight months of sales improvements.
The arrival of the subcompact Jeep Renegade is expected to keep the numbers growing through 2015. Renegade volume is still small -- 943 vehicles were sold in March -- but the Cherokee and Wrangler continue to climb. Sales of the Cherokee were up 38 percent to 19,033 last month while Wrangler volume rose 21 percent to 17,524.
In the first quarter, Jeep sales surged 23 percent to 178,749, moving it past Hyundai to become the sixth-best-selling brand.
Speaking of streaks, Subaru's run of monthly sales gains reached 40 months in March. Sales rose 10 percent to 49,111. Legacy sales soared 90 percent to 6,148 in March.