NEW YORK -- Fiat Chrysler wants to retain buyers of sub-$25,000 minivans, despite the automaker's decision to drop its lower-priced Dodge Grand Caravan, says Chrysler brand chief Al Gardner.
"I think there is a selection of vehicles we have in the works that could potentially manage that customer and give them something they want," Gardner said in an interview at the auto show here.
But he said Chrysler is looking at a way to satisfy the price-sensitive minivan customer.
"But it really comes down to 'I like the size, but I want the affordability, and if I can't afford what you're offering, I'm going to go elsewhere.' So we've got to figure that out. And today we have a plan for it, but I don't want to talk about it today.