Dealers operate in a retail market where information on the Internet often helps consumers shave thousands from a vehicle's sticker price.
So when hot products such as the 2015 Dodge Challenger and Charger SRT Hellcats tip price negotiations in the dealers' favor, maybe that's OK.
At its core, price is only what someone is willing to part with to obtain an item.
Yet the actions of some Dodge dealers in hawking the Hellcats -- seeking nonrefundable deposits and taking deposits for far more cars than they ever will receive to sell -- go beyond what many people in the auto industry consider ethical business practices.
Fiat Chrysler Automobiles was right to call attention to the shady practices of some of its own dealers regarding Hellcat sales, even if only to show that the bad actors are isolated.
All dealers know the business adage "Pigs get fat, hogs get slaughtered."
Some just seem to need a reminder once in a while.