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Marketing
Cadillac to chart new brand course in N.Y.
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Cadillac showcased the Elmiraj Concept during a special event in August 2013 in New York. The luxury brand is in transition under new leadership while preparing to distance itself from the GM mother ship in Detroit with a new business unit and global headquarters in New York.
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By:
Krishnan M. Anantharaman
November 29, 2014 05:00 AM
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