PARIS -- Jaguar Land Rover executives are confident that new products in new segments will drive their global sales sharply higher in three years.
But they're cagey about just how much higher, eschewing hard numbers for clues that point to more than 700,000 vehicles.
Andy Goss, global group sales operations director, said he doesn't expect Jaguar Land Rover's worldwide sales in 2017 to double from the 425,006 vehicles sold last year. So that's fewer than 850,012 vehicles.
But Goss said volume will rise to about half that of Jaguar Land Rover's smallest German luxury rival. That's Mercedes-Benz, which sold 1.5 million vehicles last year. Half of that is 750,000. But Goss did not predict how many vehicles Mercedes would sell in 2017, keeping Jaguar Land Rover's expectations for its own sales a mystery.
Goss said much of Jaguar Land Rover's growth will come from Land Rover, which is developing two vehicle families -- midrange luxury Discovery and entry-luxury Defender -- to join the upper-end Range Rover family. The result, he said, will be three "legs," or vehicle families, for Land Rover.