After two years working in the service department of a Nissan dealership, Eric Weaver was frustrated that his ideas about how to improve the department weren't being heard. So in 2008, he left and joined Rick Case Automotive Group's Honda store in Davie, Fla., as a service-drive salesman.
Six years later, Weaver has been promoted twice and is now a used-car finance manager. At 28, he's ready to make automotive retail his lifelong career and wants to stay at Rick Case Automotive for the long haul.
"Nobody wants to start working for a company and think they don't have a potential to grow," Weaver said. "Rick Case kind of helps you grow."
That's music to Rita Case's ears.
Case, co-owner of Rick Case Automotive of Fort Lauderdale, Fla., has made employee retention a top priority. She aims to put many more employees on long-term career tracks like Weaver's with a program that started in 2013.
Interviews by human resources specialists with every single employee -- 1,100 in all at 14 stores in Florida, Georgia and Ohio -- are underway to find out what kind of job each employee ultimately wants. The idea is to retain employees who might otherwise leave looking for new challenges or a better fit.
"The goal of this is to prevent someone from leaving our company for a position at another company when we could have satisfied that at our company," Case said.