Having filled out their rosters, Korea's automakers are working on improving their game.
During the past several years, Hyundai and Kia dramatically expanded their vehicle lineups with several new nameplates and body styles. Once specialists in tiny, cheap economy cars, both now field a full range of vehicles, from subcompacts to large premium sedans, plus crossovers and some quirky models for good measure, such as the Kia Soul and Hyundai Veloster.
By comparison, the next few years will be relatively boring. Neither Hyundai nor Kia has confirmed any new nameplates launching in the United States in the near term. A few new models, including a rear-wheel-drive sports sedan and a subcompact crossover at Hyundai, are getting a close look, but nothing is set in stone.