DETROIT -- The Fiat brand will expand its North American lineup to four vehicles from two, adding the 500X crossover this year and an unidentified specialty vehicle later, global Fiat brand chief Olivier Francois said today.
The marque’s current North American lineup consists of the 500 minicar and the larger 500L four-door hatchback.
The 500X is the Jeep Renegade sibling that will debut in Europe by year end.
The specialty vehicle, for 2015, is the Spider to be built by Mazda originally conceived for Alfa that most likely will be called Fiat 125 Spider.
“Fiat is a chameleon. Wherever it travels, it ends up looking different,” Francois said during the presentation of Fiat brand’s portion of Chrysler Group’s five-year global business plan revealed to analysts and journalists today in suburban Detroit.
Worldwide, the Fiat brand offerings will reflect the markets in which they are sold, he said.
“The 500 doesn’t age. It’s our ambassador,” Francois said.
Globally, Fiat projects its volume to increase to 1.9 million units from 1.5 million, including doubling its NAFTA sales to 100,000 units from 50,000. Francois said most of the increase will come from growth in Asia, where volume is expected to rise to about 300,000 units in 2018 from 70,000 in 2013.