Mike Shaw Toyota-Scion in Corpus Christi, Texas, employs a full-time salesperson who sits in the service department and offers a free, no-strings market appraisal when customers pull in for an oil change or repair. There's a 1-in-20 chance they'll trade in their vehicle for a new car, improving access to used cars and building the store's customer retention.
Sell out of the service drive
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