FRANKFURT -- Infiniti's Q30 entry-level luxury compact concept shown here is the first step toward adding five vehicles that will give the brand a suitable lineup for global markets by 2020.
Infiniti President Johan de Nysschen says Nissan Motor Co.'s luxury brand will have revamped its U.S.-oriented lineup by then.
"By 2020, we will be covering, by our definition, about 90 percent of the segments that we want," de Nysschen said in an interview at the auto show here.
That means adding "at least five new vehicles on top of the [existing] six," he said.
De Nysschen has said Infiniti needs diesels, a small luxury vehicle similar to the Q30, which goes on sale in 2015, as well as a high-end halo car.
He said one possibility is a "highly versatile platform" that would be used for a Q70 successor, a "high-powered, high-performance luxury car," and a shorter wheelbase coupe version of that car. The coupe could become Infiniti's halo car.
Infiniti needs such a vehicle, he said, adding: "You can't be considered a top-end brand if you aren't positioned on the top end of the market."
He said that Infiniti needs a more emotional design language -- which Infiniti has dubbed "Latin" -- as it pursues its goal of 500,000 global sales by 2017. The Q30 represents a step in that direction, de Nysschen said.
De Nysschen and Andy Palmer, Nissan's executive vice president responsible for future products globally, said that despite media speculation, the company has no plans to build some Q30s in Mexico. Main production will be at Nissan's plant in Sunderland, England.
Palmer said that the next-generation Q30 could be built on a platform shared with Daimler AG. In that case, joint production could be possible.