LOS ANGELES -- Hyundai's bold HND-9 luxury coupe concept, which debuts this week at the Seoul auto show, likely hints at the design of the next Genesis Coupe.
Together with the HCD-14 Genesis sedan concept at the Detroit show in January, the coupe concept suggests a bolder look for Hyundai's future premium vehicles. The two share an aesthetic, with cab-rearward proportions, steep front ends, huge wheels, long hoods and rooflines that flow to the edge of the rear decklid.
Hyundai's current premium lineup -- the Genesis sedan, Genesis Coupe and Equus sedan -- are styled with more traditional luxury-car lines and proportions.
Swoopy lines and deeply creased sheet metal helped Hyundai's mainstream products, including the Sonata and Elantra, stand out. The company appears ready to try something similar with luxury cars.
A redesigned Genesis sedan is scheduled to arrive in early 2014. The timing for new versions of the Genesis Coupe and Equus is uncertain.
Hints of Aston Martin are visible in the concept's front end and its gaping, hexagonal grille. The long hood flows back to the steeply raked windshield. The roofline stretches in an almost straight line from the apex of the A-pillar.
Upward-swinging doors and large wheels add flair to the rear-wheel-drive concept, which was designed at the Hyundai Motor Group's r&d center in Namyang, South Korea.
Under the hood is a turbocharged 3.3-liter V-6 engine with direct injection that generates about 365 hp. It's paired with an eight-speed automatic transmission.