Audi has said it's preparing to sell the electric R8 that's powered by a 53 kWh lithium-ion battery pack.
"Audi's a global brand that's not reluctant to see benefits beyond U.S. borders of getting its products into these movies," said Jim Sanfilippo, an independent automotive marketing consultant who has worked with Kia Motors Corp., Hyundai Motor Co. and Ford Motor Co.
"This is a smart, opportunistic move for Audi."
The base model of the R8 sports car costs $114,200, according to Audi's Web site. The company hasn't said how much it will charge for the battery-powered R8 e-tron. The Acura NSX featured in "The Avengers" goes on sale in 2015. Honda officials have said only that it will cost more than $100,000.