Kia Motors America's certified used-vehicle program doubled its sales last year, to 20,076 units. From a much larger base, sales of Ford Motor Co.'s certified used vehicles rose by roughly one-third in 2012, to 172,536.
Gains were common across the industry last year. Franchised dealers of all brands sold a record 1,834,746 certified used cars and trucks, a 5 percent increase over 2011, according to data compiled by the Automotive News Data Center and Autodata Corp.
And certified-used programs aim to push forward this year. Ford Motor Co., for instance, rang in the New Year by beefing up the program's warranty on its nonluxury brand cars and trucks for the second time in as many years.
Starting this month, the 12-month or 12,000-mile warranty on certified-used Ford and Mercury vehicles begins after a vehicle's new-car warranty expires if any such warranty is left on the vehicle. Before, the certified warranty on those vehicles ran concurrent with any available new-car warranty. The change can mean additional months of coverage for the buyer of a certified-used vehicle.
Last year, the company extended the certified warranty from three months or 3,000 miles.