General Motors executives occasionally rate their own performance with a letter grade -- a trend that may have started in 2006 when Bob Lutz told Automotive News: "I would give myself a B+ or an A-." Last month, CEO Dan Akerson gave himself a B, then added: "When I was in school, I wasn't satisfied with a B."
So we put the question to Mark Reuss, GM's President of North America. How does Reuss grade his work since moving into the job in December 2009?
"There are some things that I really love doing, and I think I'm decent at it," Reuss said. "There are some things that I've underestimated how hard they'd be to change in the company I've worked in for 26 years. I don't have enough time in the day, and that's probably the most frustrating thing in the job that I do."
So what goes in the grade book?
"I don't know. B-ish, I guess," said Reuss. "We've had some good results. I feel really good about our team, and I put that together. It's never ... done, but I want to feel like there's been a massive change, and there's a lot of progress. We're not there yet. I feel really good about what's coming in the product portfolio, which you can't grade me on because you don't see it."