SFG Finance Launches Loyalty Program, Forms Alliance with Subprime Analytics
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February 01, 2012 12:00 AM

SFG Finance Launches Loyalty Program, Forms Alliance with Subprime Analytics

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    ARLINGTON, Texas - January 30, 2012 - SFG Finance, LLC, (http://www.sfgfinance.com), a purchaser of auto paper from Buy Here Pay Here (BHPH) dealers, new car franchise dealers, finance companies, banks and credit unions, today announced the launch of its new loyalty program and the formation of a new alliance with Subprime Analytics, an analytical services leader focusing exclusively on the needs of the large and growing Buy Here, Pay Here industry.

    "SFG Finance is launching a new loyalty program to help dealers thrive in today's competitive environment by partnering up with premier companies in the industry that are the best at what they do. We feel this program provides a real value-add and are delighted to launch it by forming an alliance with such an industry powerhouse as Subprime Analytics," said SFG Finance C.O.O. Henry Gonzalez.

    As part of the new alliance with Subprime Analytics, thousands of dealers will have access to the SFG Finance National Subprime Loan portfolio Program. The program purchases performing vehicle loans, providing needed capital and allowing dealers to achieve greater liquidity in their business ventures. Additionally, sellers of portfolios will gain access to the analytics of the largest BHPH database in the industry, which allows dealers to identify potential underwriting mistakes and be more profitable. A unique benefit of the loyalty program, the first of its kind in the industry, is that SFG will offset the cost of Subprime Analytic's services to dealers that sell a minimum of one million dollars to SFG in 2012.

    "We are tremendously excited about this new partnership with SFG," said Ken Shilson, President of Subprime Analytics. "The ability to provide access to a company that specializes in buying BHPH portfolios will be another valuable addition to the array of solutions Subprime Analytics offers its customers," Shilson continued.

    SFG Finance C.O.O. Henry Gonzalez added, "This alliance creates a win-win for both companies, SFG can continue to provide aggressive pricing in the acquisition of portfolios and Subprime Analytics can continue to help BHPH dealers grow their business. Gonzalez went on to say "SFG is in the relationship business and we feel by working with Ken and his team we have opened the door to many relationships in the future."

    SFG Finance purchases existing near prime, subprime, and BHPH auto loan portfolios from franchised and independent auto dealers, as well as finance companies. Portfolio sizes range from $500,000 to $150 million, servicing released; all portfolios are held on balance sheet and serviced internally.

    The program is highly efficient with a 7-10 day total turnaround from analysis to closing, and will target accounts with as little as 30 day seasoning. Since the inception SFG Finance has actively purchased and closed portfolios from dealers and finance companies in more than 30 states.

    Funding is made possible by SFG's parent bank, with the added advantage of no need to securitize plus a more stable cost of funds. SFG Finance offers complete transparency and up-front pricing based on its superior analytics. A due diligence team will evaluate all loans to maximize the selling dealers return without interrupting the dealership's existing business, ensuring a seamless transition.

    Dealers can find out more about the program by visiting SFG Finance at booth #3129 at the upcoming NADA & ATD Convention and Expo in Las Vegas, Nevada on February 3-6, 2012. SFG Finance will also be exhibiting at the NABD Dealer Academy May 14th-16th as well as the NABD National Conference May 16th-18th, both to be held at the Venetian Palazzo in Las Vegas, Nevada.

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