March 28, 2011 – The National Independent Auto Dealers Association (NIADA) today announced all NIADA certified vehicles will be listed on eBay Motors, the world's number one automotive site1.
Local NIADA certified vehicle listings within 100 miles of the shopper's zip code will appear on eBay Motors in general and local classified searches, as well as in the eBay Motors Certified Pre-owned Showroom. All current NIADA Certified vehicles will be immediately listed on eBay Motors, with more vehicles listed daily as dealers certify inventory.
"Our new program with eBay Motors is key to the continued success of the NIADA Certified program," said Michael Linn, CEO of the National Independent Automobile Dealers Association. "Our dealers' certified inventory will receive tremendous visibility on the eBay Motors platform. As consumers are searching for certified vehicles, the NIADA brand awareness increases with the additional exposure."
All NIADA members are eligible for the NIADA Certified program, which represents the industry standard for coverage and protection. The program provides 12 months and 12,000 miles of comprehensive limited warranty coverage on most vehicles 2001-2011, up to 100,000 miles. The program is administrated by National Auto Care (NAC) and insured by an "A" rated company. The program includes detailed implementation and sales training, best practice reviews and point-of-sale tools like access to print an online Buyers Guide, marketing collateral, online media kits, and a free AutoCheck vehicle history report.
"We are proud to be an early adopter of the NIADA Certified program and look forward to continuing to enhance our relationship with NIADA," said Famous Rhodes, head of eBay Motors. "We constantly seek out ways to add quality inventory to eBay Motors, and we're confident consumers will find added value and selection in these certified vehicles from reputable independent auto dealers."
About NIADA Certified
The National Independent Automobile Dealers Association (NIADA) www.niada.com, founded in 1946, has represented quality independent automobile dealers for over 65 years. NIADA assist's its members in becoming more successful within the used motor vehicle industry. Through membership in NIADA, members join with over 20,000 other professional automobile dealers who share the dream of financial prosperity for their business. NIADA is the industry's legislative representative -- working to protect dealer and consumer interests. The association consistently brings forward industry education, valuable industry information along with services and benefits designed to prepare members for an ever-changing marketplace. As a consumer friendly association, automotive consumer information can be found on www.autoconsumer.tv.
About National Auto Care
NAC (National Auto Care Corp.) has been developing innovative, value-based aftermarket products and competitive service agreement programs for automotive, power sports, and recreational vehicles for over 27 years now. NAC provides unique access to a highly experienced team and provides the top-level service and support necessary to ensure unlimited success and profitability. For more information, visit www.nacsolution.com
About eBay Motors
eBay Motors [www.ebaymotors.com], a part of eBay Inc., is the Internet's largest marketplace for buying and selling all things automotive. The site offers everyday cars for everyday drivers, as well as collector cars, motorcycles, auto parts and accessories. eBay Motors is consistently ranked the No. 1 automotive site on the Web by comScore1.
1Avg. consumer time spent, comScore Media Metrix Core Reports™