DETROIT -- Despite the $75,000 price tag, it took General Motors Co. just three minutes yesterday morning to sell 100 special-edition 2011 Chevrolet Camaro SS convertibles, prepared for the annual Nieman Marcus Christmas catalog.
The Camaro quickly sold out after the car appeared on NBC's Today Show and the telephone reservation process was announced. Production is limited to 100 cars.
The Neiman Marcus Edition is defined by an exclusive “deep Bordeaux” exterior color, accented by subtle, “ghosted” rally stripes. The exterior color is complimented by a matching fabric top and a windshield frame finished in matte silver, both also exclusive to the Neiman Marcus edition.
The cars will be equipped a 6.2-liter V-8 engine and a choice of a six-speed manual or an automatic transmission.
Delivery is planned in the spring, shortly after the Camaro convertible arrives at dealerships.