WOODCLIFF LAKE, N.J. -- BMW of North America has named Dan Creed vice president for marketing and product planning and strategy.
Creed, 44, currently vice president of aftersales, assumes the top marketing job Oct. 1. He succeeds Jack Pitney, who died in an accident last month at 47.
Russ Lucas, 53, currently manager for certified used-vehicle sales, becomes vice president of the Eastern region -- a job Pitney had been scheduled to take.
Lucas will be responsible for sales, marketing, aftersales and dealer development activities for BMW's Northeast region, including the New York metro area.