Westlake Financial Services of Los Angeles, known as a lender to risky customers, today began a national rollout of its Titanium finance program, which targets prime customers.
Titanium customers can obtain interest rates as low as 5.99 percent and terms of up to 72 months and can have multiple auto loans on their credit report. But they must have a minimum credit score of 660, no bankruptcies and at least a three-year credit history.
The program makes Westlake a full-spectrum lender. The inroads into the prime credit business are part of its push to attract business from franchised dealers.