FRANKFURT — Following the example of Mitsubishi Motors Corp., Nissan Motor Co. and Daihatsu Motor Co. are turning their backs on the Frankfurt auto show in September, says VDA, the German auto industry association.
Continental AG also announced it will not have a stand at the show.
"We don't want to ask our employees to tighten their belts even more and, at the same time, spend a sum in the high six figures on a single trade fair," said Continental CEO Karl-Thomas Neumann.
According to reports, the supplier plans to have a lounge at the show so it can be accessible to customers.
Press days for the Frankfurt show are Sept. 15 and 16. Public days are Sept. 17 through 27.