Vic Doolan is looking for a few good U.S. dealers. Forty, to be precise.
The former BMW and Volvo executive is establishing a global dealer network to sell the large, luxurious plug-in hybrid vehicles being developed by Fisker Automotive Inc., of Irvine, Calif.
Fisker's first car, the 2010 Karma, is a four-door sedan with sticker prices ranging from $87,500 to $106,000. Sales begin next year.
"We are trying to leverage what is in place today by selecting retailers who have a proven track record and customer satisfaction, are in the right location and, preferably, have premium experience," said Doolan, who also is a Fisker board member.
The company touts itself as environmentally friendly and urges dealers to adopt environmental policies that conserve resources, such as using an existing building for a showroom rather than building a new structure. Fisker also wants small showrooms of 800 to 1,000 square feet.
"We are not great believers in mausoleums," said Doolan, who was interviewed this month at the Detroit auto show. "We take the view that we want eco-facilities, not ego facilities."