DETRIOT -- General Motors will end the 5-year/100,000-mile powertrain warranty on all 2009 Saab vehicles in the United States, a Saab spokesman confirmed. Its a move the brand quietly made two months ago to save costs.
In a related move, GM told dealers in a memo Thursday that it is eliminating the word GM in the advertising term GM 100,000-mile warranty in cross-divisional advertising. Thats because GM might imply that the warranty is offered at all eight divisions. Dealers can download a new cross-divisional logo on GM Asset Central.
GMs seven other brands still carry the 100,000-mile warranty, but Saab will now carry a 4-year/50,000-mile warranty.
In this day and age, you have to make choices, and some things were more popular, said Saab spokesman Jan-Willem Vester. The euro versus the dollar was way out of whack, and with vehicles being imported from Sweden, we had to look closely at that to make sure we are doing a good business in the United States.
Through September, Saab sales were down 32.4 percent, to 17,362 units, compared with the same period in 2007.
Vester said Saab dealers indicated that the 100,000-mile warranty was not drawing additional showroom traffic, so Saab ended it about two months ago and reverted to the previous warranty program.
He said: We still have the 3-year/36,000-mile no-charge scheduled maintenance, and that is something our customers have a lot of fondness for.