To the Editor:
Regarding David Sedgwick's column on Chrysler's fence cars, I have a comment and a suggestion ("Can Chrysler get rid of its fence cars?" Oct. 15).
Many of those fence cars were difficult to sell because they were not ordered properly. Equipment packages did not maximize factory discounts. That made those vehicles noncompetitive with the vehicles in dealer inventory. They were at a price disadvantage when they arrived in dealer stock.
My suggestion to Chrysler or any manufacturer planning on building such cars is: Take the inventories of your top 25 dealers and run them through the computer. That would provide the best combination of colors, equipment, etc.
When I owned my dealership, I never ordered vehicles without the input of my salespeople. They were on the front line and knew what customers wanted and what would sell.
If manufacturers would do that, it would make for a much more salable mix of vehicles.