DETROIT — Snatching yet another executive from a Japanese automaker, Chrysler LLC named Doug Betts its chief customer officer. Betts was senior vice president of total customer satisfaction for Nissan North America Inc.
Betts, 44, will be a liaison between Chrysler customers and executives on quality issues. It is a new position at Chrysler; he'll report to co-President Jim Press.
Before his most recent post, Betts was vice president of manufacturing quality at Nissan. Before that, he headed quality for Toyota's Tundra pickup plant in Princeton, Ind.