To the Editor:
Keith Crain's Oct. 1 column praises the no-haggle pricing system and how it improves customer satisfaction.
It has been around for some time. Were it that compelling, one wonders why more dealers haven't embraced it. As Crain points out, incentives and rebates have virtually leveled the playing field and, of course, the Internet provides vast information.
The most contentious part of the buying process is the attitude and demeanor of the salesperson. Treating men and women differently or hard-selling so-called environmental packages and antitheft systems is hard to tolerate.
Case in point: My niece wanted to lease a new car. She went to dealership No. 1, where she was treated poorly. She went to dealership No. 2, which treated her professionally and spot-delivered her new car. The irony? Both dealerships are owned by the same company.