DETROIT -- The Chrysler group will announce a new incentive campaign on Tuesday, April 4, that stresses cash incentives.
Chrysler's expiring program centered on 0 percent financing for 60 months.
"We will come off the zero for 60," Gary Dilts, Chrysler senior vice president of sales, said Monday in a sales conference call. "We will move to a more upfront cash position."
Dilts said that Chrysler will announce the specifics of its new round of incentives at 12:01 a.m. Tuesday.
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