GENEVA -- Conventional wisdom holds that General Motors' survival depends on the success of its newly redesigned full-sized sport-utes.
I'm beginning to think that conventional wisdom is wrong. It might make more sense to focus on the prospects of the humble Opel Astra. If GM dumps the bland Saturn Ion as expected, it might well replace it with the Astra imported to the United States from Europe.
Could GM make boatloads of money on it? Hardly. But if the Astra were successful, it would demonstrate that Americans are indeed willing to buy mass-market European cars.
And GM would learn to make money from its entire lineup of cars and trucks - not just big trucks.