To the Editor:
I heartily disagree with the sentiments and false premises expressed by David Sedgwick in his Jan. 16 column, "Put Buick out of its misery."
As a General Motors dealer for 25 years with Buick, Pontiac, GMC and Cadillac at one location and Chevrolet, Pontiac and GMC at another, I can speak to the validity and strength of the Buick brand and its place in the GM framework. Buick's future does not lie with Chevrolet.
With the introduction of the LaCrosse and Lucerne, Buick dealers have two world-class sedans that are drawing showroom traffic and sales. I have driven the LaCrosse several thousand miles, and it is truly a fine automobile and more than competitive in all respects.
As an owner also of two Dodge-Chrysler-Jeep dealerships and a Honda dealership, I have very good opportunities to compare many models.
Buick is an upscale brand, and it will continue to bring exciting products such as the Enclave to a market that lies just below the Cadillac luxury segment.
Sedgwick's comments are off base and out of touch. My 25-year-old son and our 30-year-old sales manager, together with their team of certified professional sales consultants, are enthusiastically marketing and selling Buicks every day.