YOKOHAMA, Japan -- Nissan Motor Co. has not decided whether its light-commercial vehicles will be sold through Nissan's U.S. and Canadian dealers.
On Feb. 1 Nissan set up an office in the United States to study its entry into North America's light-commercial market.
That office will determine "which vehicles do we come with, and how do we sell them," says Andy Palmer, the Nissan vice president in charge of the light-commercial business unit.
Nissan won't launch U.S. sales of light-commercial vehicles before March 31, 2008, Palmer says. That's when Nissan's three-year plan ends.
Soon after that, Nissan is expected to begin selling light-commercial vehicles in North America. The business could include commercial vans and medium-duty trucks, as well as large pickups based on the Titan pickup.
That would represent a direct challenge to one of the few remaining segments dominated by General Motors, Ford Motor Co. and the Chrysler group.
You may e-mail James B. Treece at [email protected]