TOKYO -- Many China experts argue that the nation's size, government and history require unique approaches to business challenges.
Not true - at least for car retailing, says Toyota Motor Corp.'s top China boss.
"It's amazingly similar" to selling cars in the United States, says Yoshimi Inaba. "The successful American market model can be applied to China vis-a-vis the footprint of dealers."
He should know. He worked at Toyota's U.S. operations from 1993 to 1996 and headed them from 1999 to 2005.
Last June, Inaba became Toyota's executive vice president in charge of China. Another executive vice president oversees North America, Europe and all other markets outside Japan.
That Toyota dedicates one of its eight executive vice presidents solely to China indicates the importance the carmaker gives to China in its future growth plans.