BERLIN -- Volkswagen showed a glimpse of its next product assault here Thursday night, unveiling a Golf-sized SUV, code-named Concept A, which will come to market in 2008 in Europe and the United States.
The model is one part of a product assault that will include 20 new models in the next five years, half of which will debut in segments in which VW currently has no product, said VW brand Chairman Wolfgang Bernhard.
The Concept A, introduced by Bernhard as the Touareg's "Little Brother," is expected to compete with the BMW X3 when it comes to market.
It will be shown publicly at the Geneva auto show at the end of the month and be introduced as a production vehicle in 2007 at the Frankfurt auto show. "It will offer the desires for a "low consumption vehicle with a reasonable price," Bernhard said. VW will ask its customers to pick a name for the vehicle in a contest which will begin in two weeks.
Billed as a four-door coupe with go-anywhere capability, the production version of the one-off show car will be less flamboyant in production form.
Still, the small SUV is crucial to VWs efforts to give its North American sales a boost.