Toyota Motor Sales U.S.A. Inc. is celebrating the sale of its 1.5 millionth certified used vehicle -- by giving it away.
Toyota planned last week to give Bonnie Newton of Huber Heights, Ohio, a check for $26,552. That amount covers the price she paid for her certified used 2004 Toyota Camry, along with taxes on the car.
Toyota scheduled the celebration at Joseph Airport Toyota in Vandalia, Ohio, where Newton bought the Camry. The company says it is making a donation to the American Red Cross that matches Newton's check. Toyota and the dealership also are contributing $7,500 to the local high school.
"It's really a milestone for our program," says Norm Olson, sales operation manager of the Toyota Certified program. "We wanted to celebrate by doing something nice for somebody.
"We're donating to the American Red Cross because of the strong need" for disaster relief after Hurricane Katrina, Olson told Automotive News.
Toyota Certified expects to sell 240,000 used vehicles this year, Olson says. That would be nearly 5 percent more than the company sold in 2004.
Toyota also reimbursed the buyers of its 500,000th and millionth certified used vehicles. "We'll do it again at 2 million," Olson says.
The Camry is Newton's second certified used Toyota. The first was a 2001 Toyota Corolla.
Newton is getting other goodies. Toyota is upgrading her warranty on the used Camry to include enhancements the company made to its certified program on Oct. 1. A new comprehensive warranty extends for 3 months/3,000 miles from the certified vehicle's purchase date.
Toyota also is extending the powertrain warranty and roadside assistance coverage for its certified vehicles by a year, to 7 years/100,000 miles from when the vehicles were new.
Newton also will get a vehicle service agreement that covers mechanical repairs. She will receive three years of free maintenance on the Camry and a $500 gasoline card. There will be a new set of tires when she needs them.
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