DETROIT -- The popularity of employee discount sales pitches is expected to have made July a huge sales month for the Big 3.
Total sales for the month will be up about 15.4 percent compared with July 2004, according to Edmunds.com. And the Big 3 will have grabbed about 64.3 percent of those sales - the domestic automakers' largest share of the market since March 2001, the online research company says.
Analysts say General Motors' sales, including Saab, maintained June's torrid pace in July. They expect a gain of 6 to 10 percent, compared with July 2004.
Burnham Securities analyst David Healy expects Ford Motor Co.'s July sales, including its import brands, to have risen 14 percent, while Chrysler group sales are expected to have increased 20 percent.
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