In the world of personal computers, fans of Apple's Macintosh can be at odds with users of Microsoft's Windows over which system is better.
It can be bitter.
In the war of words, some Mac users like to taunt Windows users, especially about which system is better for graphics. Some even say the Windows operating system is a rip-off of Apple's Mac system.
When it comes to cars, Microsoft is trying to piggyback on the success of Apple's iPod MP3 player.
With more than 10 million iPods in circulation, more automakers are devising ways for car owners to use their iPods and other MP3 players on the road.
Vehicles such as the 2006 Mercedes-Benz M Class have an optional iPod cradle that lets you plug your late-model iPod right into the car's infotainment system. But some consumers grumble that accommodating Apple's hot product isn't enough. They want the flexibility that Bluetooth wireless connectivity allows.
So for cars that don't have dedicated iPod hardware, or for cars that need to offer more than just iPod, Microsoft is pitching its Windows Mobile for Automotive software and TBox computer as an alternative way to hook in.
Here's the kicker: The Microsoft system has Bluetooth technology, which allows a lot more portable electronic components, telecommunications and navigational devices to connect to the car.
That translates easily into a longer menu of possible driver distractions.
Oh, goody. Just what we need.
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