Yoshini Inaba: Dealers must re-evaluate how they show, sell and service vehicles.
The pickup will enter production at Toyota's new plant in San Antonio in fall 2006.
In the last 10 years, Toyota has added larger trucks to its lineup, broadening its model range and offering new features such as crew cabs.
"We've learned a fair number of lessons in that segment," says Yoshimi Inaba, senior managing director in charge of Toyota's Americas Operations Group.
Toyota also has no plans to separate its truck sales from its car sales within dealership showrooms or to create separate, truck-only stores, Inaba says.
"Trucks will remain a very important part of Toyota," he says. "We have no plans to separate it, and it doesn't make sense to separate it."
Still, there will be an "evolutionary change," as Toyota's truck lineup expands, he says.
Dealers should be re-evaluating how they display, sell and service vehicles, and "even the location could be adjusted," Inaba says.
"Space, both in terms of size of showroom but more importantly total space, is going to be an issue," he says.
After all, he says, "I don't think trucks are sold in showrooms.
"There are a few dealers who are trying to make a truck center when they can afford it, in terms of space," he says. "So they're trying to separate it a little bit from the regular Toyota showroom, but not totally, as a separate location.
"We're not pushing it," he says, even though Toyota Motor Sales U.S.A. Inc. sometimes holds up those dealers as an example to their peers.