MEXICO CITY (Reuters) - The Mexican affiliate of Nissan said on Tuesday it is reducing its production goal for 2003 to last year's output of 328,950 autos due to slower demand in the United States.
The original production goal for this year was 355,000 vehicles.
From January to July, Nissan produced 167,156 autos, 13.5 percent less than the same period last year, according to the Mexican Automotive Industry Association (AMIA).
"I don't want to be pessimistic, at best we could reach the same figures as last year," Diego Arrazola, spokesman for Nissan Mexico, told Reuters. "The competition is very strong, but we're competing with improvements in service, new products and promotions."
In July the AMIA reported production and exports fell in the sector due to lower demand in the United States, Mexico's main trading partner, amid an economic slowdown in both countries.
The Mexico unit of Volkswagen AG has said it is cutting production by 23 percent, and VW workers last week agreed to a shorter work week to avoid 2,000 layoffs due to the production cut.