BRUSSELS -- Tadashi Arashima has been named president and CEO of Toyota Motor Marketing Europe. Arashima joins from the Europe Division at Toyota Motor Corp. in Japan, where he was general manager. In his new role, Arashima will be responsible for all Toyota's marketing and sales activities across Europe.
Arashima replaces Akira Imai, who has joined Delphys as executive vice president. Delphys is Toyota's in-house advertising agency in Japan.