TORONTO - Cowboy Corp., a customer relationship management software vendor, and ARKONA Inc., a dealer management systems provider, have entered a partnership.
The agreement will allow auto dealers to run a fully integrated, Internet-based dealer management system and customer relationship management software package.
Dealers using ARKONA's system asked for Cowboy Corp.'s products, said David Jenkins, ARKONA vice president.
ARKONA delivers its dealer management system via a Web provider.
Terms were not revealed.