Anticipating higher volumes from the addition of the X-type to the lineup, Jaguar Cars North America will add about 20 dealerships by 2002, possibly by offering some of today's dealers the chance to own multiple points.
Jaguar officially unveiled the X-type at the Geneva auto show Feb. 27. Managing Director Jonathan Browning called it 'the most important car in Jaguar history.'
U.S. dealers should start getting demonstration models of the car in late June or early July for an official on-sale date of Aug. 1, said Mike O'Driscoll, president of Jaguar Cars North America. Suggested retail is slightly above $30,000.
The U.S. company has about 145 points, which O'Driscoll said should rise to about 165 by 2002.
O'Driscoll said he expects to sell about 15,000 X-types in the United States in 2001, and more than double that next year. Total U.S. volume is expected to hit 55,000-plus units this year, and rise to 75,000 within two years. U.S. sales were a record 43,728 in 2000.