Automotive News confirmed additional speakers for its forum on retail information technology in Miami Beach, Fla., May 1-2. The event will focus on using computers and the Internet to increase profits and efficiency.
The new panelists are:
Matthew Parsons, manager of marketing, manufacturer accounts, EDS Automotive Retail Group in Troy, Mich.
Robert MacNaughton, president of Marketdrive Interactive Inc. in Sausalito, Calif.
Patrick Agnew, director, Retail Services Marketing, Automotive Group, Reynolds and Reynolds Co. in Dayton, Ohio
Bob Corbin, senior vice president of sales at CNA National Warranty Corp. in Scottsdale, Ariz.
Eustace Mita, president of CyberCar in Philadelphia
David Greene, vice president, Sales and Dealer Network Operations, Autoweb.com in Santa Clara, Calif.
Chip Perry, president of AutoTrader.com in Atlanta.
This two-day event is designed to showcase e-commerce strategies to increase profitability and efficiency. Discussion topics will include using the latest technology to turn Internet leads into sales; turn new and used-car buyers into lifetime customers; and improve business in each profit center of the dealership.