Augustsson is Saab's new leader
Saab Automobile AB has a new president and CEO. Peter Augustsson was promoted after General Motors took full control of the Swedish automaker. Augustsson had been chief operating officer. Robert Hendry, who was Saab's CEO, becomes its chairman. He will now concentrate more on his role as chairman and managing director of Adam Opel AG and work with Augustsson on a consulting basis.
The promotions came a day after the European Union approved GM's purchase of Saab. GM has owned 50 percent of Saab since 1990 and now has bought out co-owner Investor AB.
NEVER SAY NEVER
Despite some headlines to the contrary, don't expect PSA/Peugeot-Citroen to re-enter the U.S. market for years and years. 'I won't say never,' said CEO Jean-Martin Folz. 'But it is very difficult to enter the U.S. market today.'
PSA WILL WAIT
PSA/Peugeot-Citroen wants to participate in an Internet procurement network - but not necessarily the one created by General Motors, Ford Motor Co. and DaimlerChrysler. Those three say other automakers are welcome to join their new company, which will handle their purchasing activities and those of their suppliers on the Internet.
TEASE TO PLEASE
Ford of Europe will use a 'thriller serial' approach to car introductions as it triples its number of vehicle launches during the next five years. In the past, Ford would make a huge marketing push as it launched most body styles of a new line- sedans, wagons, hatchbacks - at once. Now, it will pepper the market with one version of a vehicle and keep the nameplate fresh by introducing another.
E-GM TO EXPAND
Mark Hogan, president of e-GM, the Internet commerce unit of General Motors, says GM's BuyPower Web site will be operating in Europe and Japan later this year. Additionally, he hopes to negotiate a link between the Japanese BuyPower site and Toyota Motor Corp.'s retail Web site, Gazoo.com, by the end of 2000. GM's Vauxhall unit in Great Britain has already launched its version of BuyPower, and during the next few months GM's Adam Opel AG will roll out BuyPower on the Continent, beginning in France and the Netherlands, Hogan said.