Sports Illustrated introduced a new wrinkle to its annual swimsuit edition this year: 3-D pictures and ads. Toyota and Lexus divisions got in the spirit, creating 3-D ads for the issue. Above is a Toyota Tundra ad in the swimsuit edition. Lexus and Toyota also locked up all the banner ads for the 3-D swimsuit section of CNNSI.com. A special section within the magazine features models photographed with a 3-D camera, and 3-D glasses are included with the magazine.
Toyota goes 3-D
Send us a letter
Have an opinion about this story? Click here to submit a Letter to the Editor, and we may publish it in print.
Recommended for You