NICE, France - Ford's Premier Automotive Group also is studying ways to combine operations in Europe.
Wolff Huber, head of Volvo Car marketing in Europe, said Premier team members are exploring ways to save on logistics, distribution and even media buying.
Also under discussion are possible ways for Jaguar and Volvo to combine dealerships in a single site with separate showrooms, Huber said in an interview here during the introduction of the Volvo V70 wagon.
The sites might have a Volvo showroom on one side of a lot, a Jaguar store on the other side, and a used-car area in between, he suggested. Running along the back of a building connecting the two showrooms would be service and back-office operations.
Volvo is aiming at Europe and the United States in its bid to boost worldwide sales from about 400,000 a year now to nearly 600,000 by 2004. Huber said Volvo believes that by 2004, it can sell 320,000 vehicles a year in Europe, up from about 250,000 now, and 200,000 in the United States, up from 120,000 in 1999.