TOKYO - Toyota Motor Corp. wants to cut the number of vehicle platforms it offers by about two-thirds, from 40 down to 14.
Toyota Motor President Fujio Cho did not give a time frame. But he said every model change will incorporate a reduction in the platform count.
Cho said Toyota currently has 20 monocoque and 20 body-on-frame platforms. He wants to cut that to seven of each. Of the monocoque platforms, Toyota wants to have three front-engine, rear-drive configurations and four front-engine, front-drive configurations. Cutting platforms will not reduce the number of models offered.
'If it's a poor seller, or if it overlaps another model, we will drop it,' Cho said. 'If a single model can cover a greater portion of the market, maybe we will eliminate the others.'
As an example, the Toyota Vitz, introduced in April in Japan, replaces the Starlet. In the United States, meanwhile, Toyota plans to launch 11 new or redesigned products in the next 18 months; no products are slated for deletion.